Privacy Policy

ARTICLE 1 • ABOUT US

This Privacy Policy explains how Misuri Firenze ("Misuri", "we", "our", or "us") collects, uses, stores, and protects your personal information when you visit or make a purchase through www.misuri.com (the "Website").

Misuri Firenze is an Italian leather goods company founded in Florence in 1906 and specialized in the creation, manufacture, and sale of handcrafted leather bags, accessories, gloves, belts, wallets, and jackets.

For the purposes of applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 ("GDPR"), Misuri acts as the data controller of your personal information.

We are committed to protecting your privacy and ensuring that your personal data is processed lawfully, fairly, transparently, and securely.

By using our Website, creating an account, subscribing to our newsletter, or placing an order, you acknowledge that you have read and understood this Privacy Policy.

Misuri reserves the right to update this Privacy Policy at any time. Any changes will be published on this page and will become effective upon publication.

We encourage you to review this Privacy Policy regularly to remain informed about how your information is collected and processed.

 

ARTICLE 2 • YOUR PERSONAL DATA

2.1 Information You Provide to Us

When you create an account, place an order, subscribe to our newsletter, contact Customer Care, participate in promotions, or otherwise interact with the Website, we may collect the following personal information:

Identification and Contact Information

  • First name and last name

  • Email address

  • Telephone number

  • Billing address

  • Shipping address

  • Country and preferred language

Order and Transaction Information

  • Products purchased

  • Order history

  • Returns and exchanges

  • Customer service requests

  • Purchase preferences

Account Information

  • Login credentials

  • Account preferences

  • Saved addresses

  • Wishlist information where applicable

Marketing Preferences

  • Newsletter subscriptions

  • Communication preferences

  • Consent records

Payment information is processed securely through our authorized payment providers. Misuri does not store complete credit card or payment card information on its servers.

It is the Customer's responsibility to ensure that all information provided is accurate, complete, and kept up to date.

The Website is not intended for individuals under the age of sixteen (16). Customers must be at least eighteen (18) years old to place an order on the Website.

If we become aware that personal information relating to a minor has been collected without appropriate authorization, such information will be deleted as soon as reasonably possible.

2.2 Information Collected Automatically

When you browse the Website, certain information may be collected automatically through cookies and similar technologies, subject to your preferences and applicable laws.

This information may include:

  • IP address

  • Browser type and version

  • Device information

  • Operating system

  • Approximate geographic location

  • Pages visited

  • Time spent on the Website

  • Referral sources

  • Shopping behavior

  • Website interactions and performance data

Cookies and similar technologies help us:

  • Ensure the proper functioning of the Website

  • Improve navigation and user experience

  • Analyze Website traffic and performance

  • Measure the effectiveness of marketing campaigns

  • Personalize content and product recommendations

  • Remember customer preferences

You may manage your cookie preferences at any time through your browser settings or through the cookie consent tools available on the Website.

Additional information regarding cookies is available in our Cookie Policy.

 

ARTICLE 3 • USE OF PERSONAL DATA

Misuri processes personal data only where there is a valid legal basis to do so and solely for legitimate business purposes.

Your personal information may be used for the following purposes:

Order Processing and Fulfilment

To process, prepare, ship, deliver, exchange, or refund your orders.

This includes:

  • Order confirmation

  • Payment processing

  • Delivery management

  • Customer support

  • Fraud prevention

  • Return and exchange requests

Customer Account Management

To create and manage your customer account, including:

  • Account authentication

  • Saving preferences

  • Managing addresses

  • Viewing order history

Customer Service

To respond to questions, requests, complaints, and after-sales support inquiries.

Website Improvement

To better understand how visitors interact with the Website and improve:

  • User experience

  • Website performance

  • Navigation

  • Product presentation

  • Customer journey

Marketing Communications

Subject to your consent where required by law, Misuri may send communications relating to:

  • New collections

  • Product launches

  • Promotions

  • Events

  • Exclusive offers

  • Brand news

You may unsubscribe from marketing communications at any time by clicking the unsubscribe link included in our emails or by contacting Customer Care.

Fraud Prevention and Security

To protect our customers, business operations, and Website against fraud, unauthorized transactions, security incidents, and unlawful activities.

Legal Compliance

To comply with applicable laws, regulations, accounting requirements, tax obligations, and requests from competent authorities.

Misuri will never sell personal information to third parties.

 

ARTICLE 4 • THIRD PARTIES

In order to operate the Website and provide our services, Misuri may share certain personal information with carefully selected third-party service providers.

These providers only receive the information necessary to perform their services and are required to process personal data securely and in accordance with applicable data protection laws.

Third parties may include:

Payment Providers

To securely process payments and protect against fraudulent transactions.

Shipping and Logistics Partners

To prepare, transport, track, and deliver orders.

Technology Providers

To host, maintain, and improve the Website and related digital services.

Marketing and Communication Providers

To manage newsletters, customer communications, advertising campaigns, and marketing activities.

Analytics Providers

To help us understand Website performance, visitor behavior, and customer experience.

Professional Advisors and Legal Authorities

Where necessary, personal information may be disclosed to legal advisors, auditors, regulatory authorities, law enforcement agencies, or governmental bodies when required by law or to protect Misuri's legitimate interests.

Misuri does not sell, rent, or trade personal information to third parties.

Whenever personal information is transferred outside the European Economic Area (EEA), appropriate safeguards are implemented to ensure an adequate level of protection in accordance with GDPR requirements.

 

ARTICLE 5 • YOUR RIGHTS

Under applicable data protection laws, including the GDPR, you have the following rights regarding your personal information:

Right of Access

You may request confirmation as to whether Misuri processes your personal data and obtain a copy of such information.

Right of Rectification

You may request the correction of inaccurate, incomplete, or outdated personal information.

Right to Erasure

You may request the deletion of your personal information where permitted by applicable law.

Right to Restriction of Processing

You may request that the processing of your personal data be limited under certain circumstances.

Right to Data Portability

You may request a copy of your personal data in a structured, commonly used, and machine-readable format and transmit it to another controller.

Right to Object

You may object to certain processing activities, including direct marketing communications.

Right to Withdraw Consent

Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

Right to Lodge a Complaint

You have the right to lodge a complaint with the competent data protection authority in your country of residence.

To exercise any of these rights, please contact Misuri Customer Care through the contact details provided on the Website.

Misuri may request proof of identity before processing certain requests in order to protect the security of personal information.

 

ARTICLE 6 • SECURITY

Misuri implements appropriate technical and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, misuse, or destruction.

These measures include:

  • Secure hosting infrastructure

  • Encrypted data transmission

  • Access controls and authentication procedures

  • Regular security monitoring

  • Internal policies governing the handling of personal information

  • Restricted access to customer data on a need-to-know basis

When creating a customer account, you are responsible for maintaining the confidentiality of your login credentials and password.

To help protect your account, we recommend that you:

  • Choose a strong and unique password

  • Do not share your credentials with third parties

  • Log out when using shared devices

  • Access the Website only through secure internet connections

While Misuri takes reasonable steps to safeguard personal information, no method of internet transmission or electronic storage can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security.

In the event of a personal data breach that may present a risk to your rights and freedoms, Misuri will take all appropriate measures required under applicable data protection laws, including notification to the competent supervisory authority and affected individuals where necessary.

Where personal information is transferred to service providers located outside the European Economic Area (EEA), Misuri ensures that appropriate safeguards are implemented in accordance with GDPR requirements to maintain an adequate level of protection.

 

ARTICLE 7 • DATA RETENTION

Misuri retains personal information only for as long as necessary to fulfil the purposes for which it was collected, to comply with legal and regulatory obligations, to resolve disputes, and to enforce its agreements and policies.

Retention periods vary depending on the nature of the data and the purpose of processing.

Customer Accounts

Personal information associated with a customer account is retained for as long as the account remains active. Customers may request the deletion of their account at any time, subject to any legal retention obligations.

Orders and Transactions

Information relating to purchases, invoices, payments, returns, and exchanges may be retained for the period required by applicable accounting, tax, and legal obligations.

Customer Service

Information exchanged with Customer Care may be retained for the time necessary to process requests, resolve disputes, improve customer service, and comply with legal requirements.

Marketing Communications

Personal information used for newsletters, promotional communications, and marketing activities will be retained until the Customer withdraws consent or unsubscribes from such communications.

Website Analytics and Cookies

Information collected through cookies and analytics technologies is retained only for the period necessary to fulfil the purposes described in the Cookie Policy and in accordance with applicable legal requirements.

Legal Obligations

Certain information may be retained for longer periods where required by law, regulation, court order, or where necessary to establish, exercise, or defend legal claims.

Once the applicable retention period has expired, personal information will be securely deleted, anonymized, or otherwise rendered inaccessible in accordance with applicable data protection laws.

Misuri periodically reviews its data retention practices to ensure that personal information is not retained longer than necessary.